Oleksandr Kirutsa
Media Producer | Social Media Strategist | Storytelling Enthusiast
Heidelberg
Summary
A strategic and innovative problem solver, skilled in multimedia production, storytelling, and project management. Adept at leading cross-functional teams, optimizing workflows, and delivering high-quality productions on time. With a deep love for football, history, and creative digital marketing - a specialist in connecting audiences with compelling stories that leave a lasting impact.
Overview
14
14
years of professional experience
4
4
years of post-secondary education
Work History
Freelance Media Producer & Social Media Consultant
04.2024 - Current
- Helping brands and creators craft compelling content, optimize social media presence, and develop impactful storytelling strategies
Volunteer
USC Dovbush
11.2022 - 11.2023
- Organized charity streams to fund sports equipment for children
- Supported relocated families through social initiatives
CEO
GOALNET
09.2021 - 02.2022
- Led company restructuring, overseeing all creative and operational aspects
- Managed content strategies, resulting in explosive YouTube growth
- Directed SEO and social media marketing efforts
Co-founder & Chief Supervisor
Studio 503
10.2020 - 02.2022
- Provided videography, photography, and post-production services
- Created stock media content for commercial use
COO
GOALNET Media
01.2018 - 08.2021
- Expanded company services to commercial video production in 4 countries
- Led online ad campaigns, social media marketing, and SEO strategies
Main Editor & Chief Supervisor
GOALNET Media
04.2015 - 12.2017
- Oversaw content creation, video editing, and overall quality control
- Managed creative teams to produce viral sports content
Scriptwriter & Content Manager
GOALNET Media
09.2013 - 04.2015
- Wrote and co-produced 100+ scripts, accumulating 25M+ views
- Developed engaging sports narratives for a global audience
Assistant Scriptwriter (Part-Time)
Starlight Media
02.2012 - 01.2014
- Contributed to creative teams behind The X-Factor Ukraine and Ukraine’s Got Talent
General Manager
Kamios Design Studio
03.2011 - 06.2013
- Gained hands-on experience in web design, HTML, PHP, and branding
Education
Bachelor - Telecommunications
Yuriy Fedkovych Chernivtsi National University
Chernivtsi, Ukraine 09.2009 - 07.2013
Skills
Technical
- HTML
- Photoshop
- Adobe Premiere
- Linux
- Wordpress
- MS Office
- Creative Writing
- Copywriting
- Script Writing
- Storyboarding
- Graphic Design
- Video Production
- Video Editing
- Audio Production
- Photography
- Live Streaming
- Multimedia Integration
- Post-Production Processes
- Team Leadership
- Project Management
- Creative Direction
- SEO
- Content Strategy
- Audience Engagement
- Analytics
- Cross-Platform Distribution
- Brand Strategy
- Media Planning
- Negotiation
- Schedule Management
Accomplishments
- Co-creator of Ukraine’s most popular sports YouTube channel (1.3M subscribers, 500M+ views).
- Produced 300+ short documentary films, blending storytelling with impactful visuals.
- Scaled a YouTube channel from 0 to 100K subscribers in 3 months (30M views).
- Successfully restructured a media company post-COVID, leading to growth in new markets.
- Led social media marketing campaigns for brands across 4 countries.
Areas Of Specialization
- Social Media Strategy & Management
- YouTube Growth & Content Creation
- Digital Storytelling & Documentary Production
- SEO & Online Marketing
- Web Design & Branding
- Football & Sports Media
LANGUAGES
- English: Fluent
- Ukrainian: Native
- Russian: Native
- Romanian: Intermediate
- German: Basic
Interests & Hobbies
- Football (history, analytics, and fandom)
- MMA and combat sports
- Cars and automotive culture
- Traveling and exploring new cultures
Timeline
Freelance Media Producer & Social Media Consultant
04.2024 - Current
Volunteer
USC Dovbush
11.2022 - 11.2023
CEO
GOALNET
09.2021 - 02.2022
Co-founder & Chief Supervisor
Studio 503
10.2020 - 02.2022
COO
GOALNET Media
01.2018 - 08.2021
Main Editor & Chief Supervisor
GOALNET Media
04.2015 - 12.2017
Scriptwriter & Content Manager
GOALNET Media
09.2013 - 04.2015
Assistant Scriptwriter (Part-Time)
Starlight Media
02.2012 - 01.2014
General Manager
Kamios Design Studio
03.2011 - 06.2013
Bachelor - Telecommunications
Yuriy Fedkovych Chernivtsi National University
09.2009 - 07.2013
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